The International Cultural Industries Fair (ICIF) has been showcasing an exhibition of China’s products and services as well as that of participating overseas nations yearly since 2004.
The ICIF’s mission involves local awareness and global competitiveness. Locally, it has been orienting local citizens about the wide range of available market within China in general and in making a choice as to which products to support. It also promotes professionalism among enterprises of all sizes whether small, medium, or large. Activities such as exhibits, expositions, trades, and exchanges aim to promote China’s culture, commerce, and trade into globally acceptable and competitive services. New technologies, arts and literature items, and media related innovations are constantly introduced every year.
All exhibits lasted for at least five days and are normally held from Monday till Friday of the same week. Function halls may be slightly different every year but share the same similarities of main halls and secondary halls for product display.
This year’s event will be held from May 13 to 16, 2011 (a Monday to Friday) at the Shenzhen Convention and Exhibition Center. This is located in the culturally and historically rich little city of Shenzhen in the province of Guangdong, China.
A fee of 50,000 RMB will be collected for exhibit participants on either a morning or an afternoon session only. This fee will cover an entire enterprise regardless of the number of participants. Visitors on the other hand can watch and see fair related exhibitions and activities with a minimal fee of 50 Yuan.
During the ICIF, various activities can be expected for both audience and trade participants. A large screen is provided for video materials. Here you can be able to promote your local company services through videos. Arts and online exhibits are also expected as well as talent searches and recruitment for song, dance, and other artistic talents.
This year, the entire fair are is divided into six sections. These include areas for exhibitions and trades, forums and symposiums (with guest speakers from various industries all over China), awards area, the ICIF art festival, an online exhibition, and a talent recruitment division.
There are eight halls altogether for trade, commerce, and culture exhibits with different themes. These are the Cultural Industries Projects Trading Hall at the first hall, the Creative Living Hall at the second, the New Media, Movies, Television and Animation Hall at the third hall, the Performance Industry Hall at the fourth, the Creative Design Hall at the sixth hall, the Press and Publication Hall at the seventh, the Art Hall at the eighth, and the Arts and Crafts Hall at the ninth.
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